Create and execute transition communication, training plans and deliverables for clients and CBRE account teams undergoing the transition and transformation process.
Responsible for the following: Lead communication and change management efforts including
Communications plans for client end users and business units
Acclimate quickly to and gain full understanding of client communications culture (existing vehicles, preferred voice, communications strategy and approach, etc.)
Complete stakeholder analysis
Integrate client communication approach with transition communications recommendations into a transition communications plan
Manage the development, approval and distribution for all communications as documented within the plan
Training plan for clients and new CBRE account team members
Partner with CBRE service line leaders to identify training courses, sequencing, prioritization, audience and other tactical elements and logistics
Document all elements within a training plan
Coordinate the scheduling of all trainings
Communicate the training schedule and supporting guides to account team members
Support completion of additional change management deliverables as necessary
Support the transition process in partnership with the Transition Leader and
Project Manager: Transition Kickoff Meeting
Manage agenda and presentation
Assist with logistics of meeting
Influence team engagement strategy
Event planning for client-facing dinners and social activities
Ongoing Governance: Support development and distribution of weekly reporting
Preparation and management of presentation materials to meet critical check points with the client
Transition Go Live and Closeout
Assist with escalation and issues management plan
Support handoff activities to CBRE account team
Setup and manage SharePoint sites for every transition. This includes the initial design, administration of users, troubleshooting of issues and general maintenance to ensure the site remains operational.
Assist with the development of our global transition management program including but not limited to: Commonly used templates and best practices
Internal process documentation Support the Regional Transition Director in providing CBRE Sales and Marketing teams with transition-related content during the pursuit process (may include narrative responses, presentation slides and case studies)
Support the Regional Transition Director in providing CBRE Sales and Marketing teams with transition-related content during the pursuit process (may include narrative responses, presentation slides and case studies)
Remain actively involved and informed of the CBRE and GWS platform to understand how new tools, processes or changes to the existing suite may impact transition
Additional special projects as required
Manages the organization's day-to-day advertising/marketing, media relations, creative editorial, social media and other communications services.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Develop and implement communication plans, including content and media strategies for internal and/or external communications in line with current best practices and aligned to CBRE's brand.
Author, edit and proofread communications as needed.
Proactively assist company leaders to develop effective, consistent communications, both at a strategic and tactical level.
Track metrics to determine effectiveness of messaging and communication channels.
Publish relevant content to the employee intranet and cbre.com
Manage applications/nominations for relevant awards and rankings.
Other duties as assigned.
Provides formal supervision to individual employees within single functional or operational area. Approves subordinate's recommendations for staff recruitment, selection, promotion, advancement, corrective action and termination. Effectively recommends same for direct reports to next level management for review and approval. Plans and monitors appropriate staffing levels and utilization of labor, including overtime. Prepares and delivers performance appraisal for staff. Mentors and coaches team members to further develop competencies. Leads by example and models behaviors that are consistent with the company's values.
MINIMUM REQUIREMENTS Bachelor's Degree or equivalent in Marketing, Communications, Journalism or Business Administration required and four to six years of related experience and/or training
Advanced skills in Microsoft Office software programs including Word and PowerPoint; moderate skills in SharePoint and Excel also necessary
Experience with email campaign and content management systems
Strong understanding of real estate, change management and/or project management principles
General understanding of communications theory, adult learning styles and current trends in the approach and delivery of both
Comfort working in a high-paced environment with competing deadlines, varying levels of ambiguity and the need to multi-task often
Proactive, innovative and analytical qualities to identify efficiencies, needs and improved ways to deliver projects
Ability to effectively and efficiently respond to complex inquiries from internal and external partners
Excellent oral, written and visual design presentation communication skills
Ability to work within a template with a pre-designed style and format
Ability to comprehend, analyze, and interpret various types of business documents
Proven record of providing excellent internal and external customer service
Ability to work effectively on a virtual, global team which may fall outside typical working hours
Ability to travel ~10-20%
Internal Number: 19042564
With broader and deeper capabilities than any other company, CBRE is the leading full-service real estate services and investment organization in the world.
CBRE Group, Inc. is the world’s largest commercial real estate services and investment firm, with 2017 revenues of $14.2 billion and more than 80,000 employees (excluding affiliate offices). CBRE has been included in the Fortune 500 since 2008, ranking #214 in 2017. It also has been voted the industry’s top brand by the Lipsey Company for 17 consecutive years, and has been named one of Fortune’s “Most Admired Companies” in the real estate sector for six years in a row. Its shares trade on the New York Stock Exchange under the symbol “CBRE.”
CBRE offers a broad range of integrated services, including facilities, transaction and project management; property management; investment management; appraisal and valuation; property leasing; strategic consulting; property sales; mortgage services and development services.